As Director of Media Relations Valentina manages journalist, outlet and channel relationships through traditional and digital initiatives. With over 15 years in the PR industry, Valentina expertly crafts communications that result in significant earned media for BryteBox clients.
Valentina launched her career in PR as a Senior Account Executive at Rubenstein Communications in NYC, where she focused on pr campaigns for events including charity galas and fundraisers. Through her efforts she repeatedly garnered national media attention and raised the profile of events like the Tribeca Film Festival and Miami’s Art Basel, from 2000 to 2005. She moved to London to join the in-house pr team at the Tate Modern London from 2006 to 2008. After starting a family, she bridged into real estate sales for international realtor Savills until 2015.